About
Hi! I’m Fengning Yu. I am a strategic product marketing professional building and scaling growth for innovative B2B companies.
I’ve had nine years of experience supporting businesses through messaging, content development, pipeline and win-loss analyses, industry and competitive analysis, and sales enablement.
I’ve been certified with both Product Marketing Alliance and Pragmatic Institute.
Let’s Connect!
Highlights:
- Helped launch 2 products
- Supported the growth of 2 products with 1 product reaching highest bookings throughout the company
- Created 20+ articles, blogs, infographics, whitepapers, and testimonials
- Developed YouTube playlist generating over 3K views
Values:
- You can’t become great unless you first serve.
- Voice of customer is key for good messaging.
- When Sales wins, you win.
Companies I’ve Worked at:
- CoStar Real Estate Manager
- ABM
- Reputation
- ECI Solutions
Product Marketing Journey 